Here's why I love Libby Crow in a nutshell: She asked me to add "expert in kindness" to her description. It was part joke, part reality (because, truth—Libby is exactly this, an expert in loving others) and 100% amazing human. Libby is here on Call Me Bossy to help us incorporate philanthropy into our business [...]
Do you charge what you're worth? I get it, it's hard—I've always struggled with charging my worth for my services and believing that I actually deserve that money. Many women struggle with this issue, especially when they're starting a business. While I'm still a work in progress, I've definitely moved forward by miles in terms of my [...]
So, let's recap: We've talked about why you should be blogging, how to start, how to keep going and how to plan your editorial calendar. Now we're taking your copy full circle by customizing it for each platform. No, you don't have to re-write each blog post for Facebook, Instagram, Twitter and your newsletter. But [...]
After discussing why you should by blogging, how to start (and keep going), today we're tackling the big picture: your editorial calendar. A blog post is a good start—but it won't do anything for you unless you keep posting on a regular basis. With blogging, consistency is key. Today, I'm taking you through my own process [...]
We've already talked about why blogging is vital for growing your business, and how to get started when you're stuck—this week we're turning your first pancake into a full post. Did the seem like a big leap? That's OK! There's one step in between that will make the process smooth and easy. Before you write [...]
Confession: I procrastinated majorly writing this part 2 of my copywriting series for you guys. Like, it's 9 p.m. on Monday night and I know this blog post is going live in a few hours, and I'm just now writing this sentence. Even after 10+ years of writing and editing, I still have trouble with the [...]
You heard me. You, over there. Hiding behind your phone, hoping I won't see you. I know you're not blogging, even though you should be. I know, I know—what in the world will you write about? Let's back up for a second and talk about why you should be blogging. Your business is your brand, [...]
I know, I know, networking sucks. It's such an awkward experience: You walk into a room where you don't know anyone and you're supposed to magic up an interesting conversation and build a relationship in the span of a few minutes. huh? I've found that the more you network, the easier it gets because it [...]
I've learned to wear a lot of hats while starting my business: bookkeeping, marketing, advertising, social media, website creation, business development, sales, etc. Everyday there's something new, but there's only ONE thing that I've decided to outsource—Search Engine Optimization. Yes, SEO—it's freaking hard! And it's something that is next on my list to hand off. [...]
Surprise, surprise, Google has an update planned for it's search algorithm. It happens often, but this one is kind of a big deal—like re-think your entire web presence big. Last year, Google rolled out an update that prioritized websites that are optimized for mobile devices. In about four months, Google will update its algorithm in a [...]
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