Copywriting 101: The First Pancake

Copywriting 101: The First Pancake

Confession: I procrastinated majorly writing this part 2 of my copywriting series for you guys. Like, it's 9 p.m. on Monday night and I know this blog post is going live in a few hours, and I'm just now writing this sentence. Even after 10+ years of writing and editing, I still have trouble with the [...]